Filling The Pipeline:

May, 2011


May 16, 2011  2:22 PM

Qualified Leads: Fact or Fiction?

Nasya76 Profile: Nasya76

Lead generation. It’s the ultimate goal of all marketers yet one of the  most subjective aspects of a marketer’s responsibilities. While a lead may be fairly easy to generate, a qualified lead is almost enigmatic at times. For some in Sales, a qualified lead is someone who not only needs the...

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