Filling The Pipeline:

May, 2011


May 16, 2011  2:22 PM

Qualified Leads: Fact or Fiction?



Posted by: Nasya76
Lead Generation, Lead Nurturing, Lead Qualification, Qualified Lead, Sales and Marketing, Sales Pipeline

Lead generation. It’s the ultimate goal of all marketers yet one of the  most subjective aspects of a marketer’s responsibilities. While a lead may be fairly easy to generate, a qualified lead is almost enigmatic at times. For some in Sales, a qualified lead is someone who not only needs the...