ECM is one of a number of topics that feature in an Information Architecture. Content makes up Information. For the purposes of Enterprise Architecture an organisation should have a strategy for how it wants to store Content and what tools it wants to use to manage the Content and apply it to deliver the Information required to run the business. Content can consist of various categories such as Business (e.g. business process rules), Parties (e.g. Customer and Intermediary information), Product, etc. Information about IT applications and Solutions can make up another category, so can Information about programmes and projects (of a less permanent nature). For each of these categories the EA might propose different tools to store information to make it available to the Enterprise.