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June, 2011

June 21, 2011  1:45 PM

Why Content Works for Tech Marketers



Posted by: JaninePopick
blogs, content marketing, Email Marketing, Marketing Content Creation, Social Media, VerticalResponse

At my email marketing software company VerticalResponse, we spend a lot of time on content. What I mean by content are things like "how-to" guides as it relates to marketing your business, or...

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June 7, 2011  2:58 PM

Why Free Trials Work With Online Software



Posted by: JaninePopick
customer acquisition, Email Marketing, email marketing best practices, email marketing services, email marketing tips, Online Marketing

We've always thought that free trials work very well, especially if you're selling your products to small businesses, which my email marketing company VerticalResponse does. If you've worked with...

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