• Lincoln takes CRM on the road with SAP mobile

    With a rollout of SAP for Mobile Sales and a tablet PC deployment, Lincoln Electric transformed its sales system and processes.

    Barney Beal5,165 pointsBadges:
  • Chapter 3: ‘SAP CRM Marketing’

    Whether you're considering implementing SAP CRM, you're a project leader looking for details on how it works, or you're new to SAP, this reader-friendly guide is the resource you need.

    ITKE351,300 pointsBadges:
  • How does an MBA in marketing choose between SAP SD and SAP CRM?

    I've been in sales. Is my profile suitable for a career in SAP SD functional?

    JReed12,265 pointsBadges:
  • Mapping SAP CRM roles — more resources

    SAP R/3 and SAP CRM customer master data are based on two different data models, which makes for tricky data mapping issues. Veteran CRM guru Srinivasa Katta breaks down the process in this step-by-step guide.

    ITKE351,300 pointsBadges:
  • SAP adds marketing features to CRM on-demand

    The second release of SAP's CRM on-demand software will be launched at the SAP Sapphire user conference next week in Orlando, Fla.

    searchsecurity21,160 pointsBadges:
  • SAP acknowledges barrier to mySAP CRM implementations

    SAP customers have purchased licenses for mySAP CRM, but many found the software too unwieldy to deploy, according to SAP CRM executive Pat Bakey.

    searchsecurity21,160 pointsBadges:
  • Monsanto ties together SAP CRM, Portal KM and Cisco telephony

    Monsanto revamped its customer service operations with an upgrade to SAP CRM 6.0 that leveraged the KM portal and a Cisco infrastructure.

    Barney Beal5,165 pointsBadges:
  • SAP CRM customers taking new application off the shelf

    SAP is leading the market in CRM sales, according to recent reports, but a revamped user interface is giving some customers reason to actually deploy the application as well.

    Barney Beal5,165 pointsBadges:
  • The hidden costs of SAP on-demand

    SAP CRM on-demand has basic sales force automation features, but integrating with back-end systems and mapping data to the on-demand platform could result in additional fees.

    searchsecurity21,160 pointsBadges:
  • Philips keeps reins on CRM

    When venturing into direct-to-consumer online sales, an SAP CRM project threatened to spin out of control, but a focus on goals led to success.

    Barney Beal5,165 pointsBadges:

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