Is the future of Big Data bright or is it dimming?

Michael Tidmarsh Profile: Michael Tidmarsh
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Big Data
Surveys
Tata Consultancy Services (TCS) Ltd., surveyed 1,217 big data and analytics, IT management, and sales and marketing professionals last year. Among their interesting finds were that of the companies that undertook big data in 2012, just over 40% predict seeing a return on investment (ROI) of more than 25%. Is such a prediction good for big data’s future in that companies are willing to invest in it without expecting a large return; or is it bad news in that companies may move away from deployment as the expected returns are low?

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