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A vanity uniform resource locator is a truncated URL that extends an organization's brand.
COBOL (Common Business Oriented Language) was the first widely-used high-level programming language for business applications. Many payroll, accounting, and other business application programs written in COBOL over the past 35 years are still in use.
Market development funds (MDF) are resources a vendor grants to its indirect sales channel partners to help the channel with sales and marketing activities.
Expert Michael Cobb explains why enterprises need better open source code management to negate the security risks posed by open source libraries.
Does Google really stand a chance in the enterprise space or is it a case of too little, too late?
Lead-to-revenue management (L2RM) is a collection of sales and marketing processes that aims to maximize the income gained from each stage of the customer journey.