If you take the time to read our blog, we promise the following. We’ll talk about some aspect of marketing, most of the time. We’ll tell you about the tricks and tips we’ve learned in our travels, which, between the two of us, are many. We’ll revel in how we make organizations look and sound like they know their stuff. And we’ll shed a tear for the arrow that just didn’t hit the bullseye, that just wasn’t what we wanted it to be. And maybe you will learn a little something from our experiences, and please, tell us about your own.