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Diary of a B-to-B Marketer:

March, 2011

March 29, 2011  4:43 PM

Sending a Booth or Tabletop Display into the Field



Posted by: anitaom
Booth, Display, Event, Tabletop, Trade Show

Since my side of this blogging team is the more practical day-to-day execution of marketing programs and events I thought I would share how I spent my day: How many times have I sent a booth or  tabletop display or even something as simple as a collateral rack to an event in the field and found...

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March 28, 2011  1:10 PM

Facebook keeps you on your toes



Posted by: anitaom
B2B, Facebook, Social Media

When we set up a Facebook site for our company, as a BtoB company we struggled with how and why we needed one. What can an IT reseller possibly offer that has any sort of pizzazz or interest?  We ended up adding two custom sections: one on our

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March 22, 2011  1:42 PM

A Blogger’s Promise



Posted by: anitaom
Bullseye, Experiences

If you take the time to read our blog, we promise the following. We'll talk about some aspect of marketing, most of the time. We'll tell you about the tricks and tips we've learned in our travels, which, between the two of us, are many. We'll revel in how we make organizations look and sound like...

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