Custom Application Development

Jul 10 2008   9:00AM GMT

Is this Green IT?

SJC SJC Profile: SJC

I must be getting cynical in my old age — or maybe just cynical when it comes to marketing!  Either way, I just have to say something about the advertisement I recently saw saying to “Make Your Company Greener” by hosting your server with them.  Actually the idea is very catchy (Hey — it caught my eye!).  I even browsed the ad more than once, and now I’m blogging about it!

The claims for their service are nobel, the marketing spin excellent – but is this green IT?  I think NOT!

I think green IT involves much more than virtualizing servers, although that is certainly a step in the right direction.  I think it also involves re-thinking the business processes and how they affect the need for the multitude of equipment which we so readily add.  I think it involves a major shift toward the “paperless office” and all that the concept has promised.  Green IT won’t happen overnight – it isn’t a place to go!  Rather I think “Green IT” is a way of doing business, in fact, a way of life.

 Comment on this Post

 
There was an error processing your information. Please try again later.
Thanks. We'll let you know when a new response is added.
Send me notifications when other members comment.

REGISTER or login:

Forgot Password?
By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Forgot Password

No problem! Submit your e-mail address below. We'll send you an e-mail containing your password.

Your password has been sent to: