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May 20 2009   2:57PM GMT

Using Virtual Meetings to Fight Recessions and Pandemics



Posted by: Tony Bradley
Microsoft, Live Meeting, virtual meetings, swine flu, H1N1, Joe Schurman, recession

Companies love to have meetings. In my experience, the bigger the company, the more they like to meet. While working for a Fortune 100 IT services company I once had more than 20 hours of my work week filled with recurring meetings. In other words, more than half of my available time each week was spent meeting about what to do instead of going and doing it.

One of the reasons companies like meetings is that there is an assumption that there is some greater camaraderie or synergy developed from the face to face interaction. Do you know what else is greater in a face to face interaction? Germs. Meetings are typically in enclosed spaces and involve handshaking, sharing documents, and other physical interactions that can result in spreading germs.

Some meetings are just local team meetings, but often customers, vendors, partners, or managers fly in from across the country or around the world to participate in meetings. Those trips incur travel costs, lodging, meals, rental cars, etc. Hopefully some Earth-shattering information is covered at the meeting to justify the costs.

In this time of economic recession and with the emerging threat of the potential pandemic of H1N1 (swine flu), organizations should re-examine the value provided by these face to face meetings. The fact is, the same meeting can be conducted and the same results achieved without the travel or germs. Joe Schurman agrees with this mentality in his recent post Swine Flu + Recession = Microsoft Office Live Meeting.

Apr 6 2009   3:13PM GMT

Unified Communications Can Save Planet Earth



Posted by: Tony Bradley
world wildlife fund, virtual meetings and climate innovation in the 21st century, Unified Communications, cost savings, travel, virtual meetings

That is my sort of ‘Twitter-friendly’ way of restating the message from the recent report by the WWF (No. Not the Hulk Hogan WWF- the World Wrestling Federation. The report is from the other WWF - the World Wildlife Fund). In a report titled Virtual Meetings and Climate Innovation in the 21st Century, the WWF describes how the increasing adoption of video conferencing and other virtual meeting technologies reduces the carbon output and helps save the environment.

Many organizations are cutting back on travel and leveraging unified communications to enhance their ability to meet and collaborate in real-time no matter where in the world the participants might be. Granted, most are doing so for purely fiscal reasons rather than environmental altruism. Travel is expensive and the economy is hurting many companies. But, the result is the same.

The GreenBiz.com blog though points out that there is still significant room for improvement. They cite “concerns about effectiveness of the technology; limited access to bandwidth and equipment; weak vendor incentives to push large-scale use; misalignment of user incentives and; a lack of strategic impetus in many organizations; and poor information about the benefits” as factors behind the slow adoption of these technologies.

The combined message then is this: we are headed in the right direction, but we have a ways to go and we could be going faster. Unified communications helps organizations operate more efficiently and save money in a variety of ways. As a bonus to the benefits inherent in unified communications, it also reduces carbon emissions and helps save the planet. Seems like a win-win.