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January 25, 2017  4:29 PM

Channel partners help SaaS provider enter overseas markets

John Moore John Moore Profile: John Moore
Channel, Channel partners, IAM, international, SaaS

Startups increasingly tap channel partners for help with product sales and marketing. It's a logical combination: The early-stage company gets access to the partner's established customer base and the partner gets access to emerging technology and a potential point of differentiation. This...

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