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Channel partners


June 7, 2017  9:39 PM

HPE partner program takes on digital marketing

Spencer Smith Spencer Smith Profile: Spencer Smith
Channel partners, digital marketing, HPE

Hewlett Packard Enterprise is looking to bring its channel up to speed with digital marketing concepts and trends -- a business area where many partners tend to stumble. The HPE Digital Marketing Program, unveiled at this week's

March 23, 2017  6:46 PM

CompTIA sheds light on small business IT services spending

John Moore John Moore Profile: John Moore
Channel partners, CompTIA, It spending, SMB

The market for small business IT services is large, extremely varied and challenging to address. Those are among the takeaways from CompTIA's research in the small and...

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March 3, 2017  11:36 PM

Aruba Networks: IoT adoption trends point to channel prospects

Spencer Smith Spencer Smith Profile: Spencer Smith
Channel partners, iot, iot security, Vertical markets

A new study on IoT adoption commissioned by Aruba Networks, a networking vendor and Hewlett Packard Enterprise company, has yielded some food for thought for channel partners. The study, The Internet of Things: Today and Tomorrow, polled 3,100 IT and business decision makers across 20...


January 25, 2017  4:29 PM

Channel partners help SaaS provider enter overseas markets

John Moore John Moore Profile: John Moore
Channel, Channel partners, IAM, international, SaaS

Startups increasingly tap channel partners for help with product sales and marketing. It's a logical combination: The early-stage company gets access to the partner's established customer base and the partner gets access to emerging technology and a potential point of differentiation. This...


January 16, 2017  5:50 PM

More cybersecurity trends to watch for in 2017

John Moore John Moore Profile: John Moore
Channel, Channel partners, Cisco security, Cloud Security, Cybersecurity legislation, iot security, IT security, SDN

SearchITChannel's 2017 technology outlook article identified a number of cybersecurity trends affecting channel companies. Among those developments are an...


January 13, 2017  5:47 PM

SecurityScorecard builds out VAR partnerships

Spencer Smith Spencer Smith Profile: Spencer Smith
Channel partners, Partner programs, Security risks, Third party vendors, VARs

SecurityScorecard, a cloud-based security rating platform provider, this week launched its first channel program. The new program aims to help value-added resellers (VARs) offer continuous security rating services in what the...


January 9, 2017  6:44 PM

Citrix Summit 2017: Channel VP outlines partner strategy

John Moore John Moore Profile: John Moore
Channel partners, Citrix, Cloud Computing

Citrix Summit 2017 kicks off today in Anaheim, Calif. Here's what channel partners can expect the company to emphasize at this year's meeting: Cloud momentum Craig Stilwell, vice president,...


December 16, 2016  5:37 PM

IoT business opportunity in 2017: Are channel partners ready?

Spencer Smith Spencer Smith Profile: Spencer Smith
Channel partners, Internet of Things, iot, iot security, Managed Services, SMBs

As channel partners mull over business moves for the upcoming year, many executives may consider IoT as a potential play -- and for good reason. "There is so much demand for IoT within SMBs [small and midsized businesses]," said Anurag Agrawal, CEO and analyst at Techaisle, a market research...


December 7, 2016  4:33 PM

Microsoft offers free Azure training

John Moore John Moore Profile: John Moore
Azure, Channel, Channel partners, cloud, IT training and certifications, MCP, Microsoft

Microsoft said it has some 20,000 partners selling cloud through the company's Cloud Solution Provider program. Now, Microsoft wants to get more partner personnel up to speed on cloud technology. In a briefing this week, Gavriella Schuster, corporate vice president of Microsoft's Worldwide...


November 2, 2016  7:59 PM

Cisco Services gets update at partner summit

John Moore John Moore Profile: John Moore
Channel partners, Cisco, Professional services

Cisco is changing up its professional services delivery, a move company executives said will give partners more selling options and lessen the potential for channel conflict. The company's Cisco Services organization provides a range of offerings, including optimization, advisory and support...


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