Channel Marker:

Reseller channel business development


March 31, 2008  4:29 PM

Seven Autodesk partners celebrate silver-anniversary milestone



Posted by: Heather Clancy
Channel partner programs, Heather Clancy, Reseller channel business development, Supplier relationship management, VAR training, certification, Vendor partner business issues

How many high-tech vendors can still claim great channel relationships with some of their original VARs? Ones that have been with them since the very beginning of their channel program. Well, Autodesk just feted seven resellers that each recently celebrated their 25th year of doing business with...

February 15, 2008  10:08 AM

How’s this for a compelling marketing slogan? ‘Boycott Software Sweatshops’



Posted by: Heather Clancy
Application development, Authors, Heather Clancy, Information technology services, Reseller blogs, Reseller channel business development

Spoke a couple of weeks back with Raza Imam, managing partner of Adaptive Solutions, a software engineering and custom development firm in Chicago about some rather, eh, extraordinary marketing tactics he is using to draw attention to his...


February 10, 2008  10:19 AM

Bright idea: Rhode Island VAR attempts to demystify technology



Posted by: Heather Clancy
Authors, Heather Clancy, Information technology services, Reseller channel business development

I'll be the first to admit that I'm not as up-to-date on some technology trends as I used to be when I was covering some of these issues on a daily basis. Moreover, I am as susceptible to tunnel vision as the next person, although I just happen to deal with a whole bunch of tunnels at once. I've...


January 30, 2008  1:32 PM

Time for VARs to get more adept at mobile



Posted by: Heather Clancy
Authors, Heather Clancy, Information technology services, IT channel products and technologies, Mobile networking technology, News, Reseller channel business development

CompTIA (the Computing Technology Industry Association) has released some data that finds that IT departments are spending more money and resources supporting various mobile communications and computing devices, especially the BlackBerry. To start, close to two-thirds of the 816 people who...


January 28, 2008  10:14 PM

Attention MSPs: There’s a new online tech support site in town. Interested?



Posted by: Heather Clancy
Authors, Collaboration software, Heather Clancy, Information technology services, Managed services providers, News, Reseller channel business development, Software as a service (SaaS), VAR training, certification

The exclusive Demo conference held several times each year is usually replete with great Web concepts and technologies that won't really be relevant for the channel for at least a year down the road. But, behold, this week's conference boasts at least one major exception in the form of


January 17, 2008  10:22 PM

Watch these channel women: They have an agenda



Posted by: Heather Clancy
Authors, Channel partner programs, Heather Clancy, Reseller channel business development

I am always highly conflicted when I do what I am about to do: Write about women in the channel in some sort of special way. For the longest time, I debated whether or not I should make any big deal out of someone's gender as a business attribute. But as I've reached some magic milestone...


January 11, 2008  9:50 AM

Business planning: Should you or shouldn’t you? Yes, you should



Posted by: Heather Clancy
Authors, Channel partner programs, Heather Clancy, Reseller channel business development, Vendor partner business issues

First, a disclosure. I've been thinking about business planning lately for two big reasons: First, because it's the sort of thing I've been doing for myself to get ready for 2008 and, second, because my new employer, SWOT Management Group, advocates business...


December 31, 2007  12:17 PM

From sleepers to jeepers! 5 trends that will sneak up on the high-tech channel in 2008



Posted by: Heather Clancy
Authors, Data storage management, Heather Clancy, Information technology services, IT channel products and technologies, Managed services providers, Reseller channel business development, Software as a service (SaaS)

My old, er long-time, colleague Barbara Darrow beat me to the punch about a week ago by posing 10 questions that are likely to define the businesses of every VAR, reseller, systems integrator, IT solution provider—whatever you choose to call yourself and your company—in 2008. She was wise in...


December 24, 2007  11:56 AM

Diamond steps down from top ePartners slot



Posted by: badarrow
Barbara Darrow, Channel partner programs, Direct reseller channel conflict, Managed services providers, Microsoft, Reseller channel business development, Software as a service (SaaS), Supplier relationship management

Howard Diamond, who has been CEO and chairman of ePartners, is relinquishing the CEO post.  Michael McCarthy has been promoted from president to CEO, according to  a 


December 18, 2007  8:51 AM

Resolve to under-promise and over-deliver in 2008



Posted by: Heather Clancy
Heather Clancy, IT buyer market research, Reseller channel business development, SMB

I get sort of stubborn about using my mobile gadget to bridge my person and business life. It’s pretty simple: I forget things. This has caused all sorts of heartache for me in the past, especially when it comes to synchronizing my various smart phones with both my work and personal computers....


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