Channel Marker

Sep 27 2007   11:58AM GMT

Microsoft Brings Dynamics Into One Support Fold

badarrow Barbara Darrow Profile: badarrow

Continuing its enterprise business applications push, Microsoft has pulled its Dynamics ERP solutions into its overall Premier Support program.

That means if a VAR’s customer already has Premier support for Office, Windows, SQL Server etc., that customer can now add Dynamics ERP and CRM to that single contract. That means one process, one contract, one technical account manager (TAM) instead of more than one.

This is just the latest in a series of baby steps Microsoft has taken in the past few years to push its Dynamics lineup—Axapta,
Great Plains, Navision and Solomon—into even its largest customers.

Those product lines –the official names are Dynamics AX, Dynamics GP, Dynamics SL and Dynamics NAV–initially targeted the heart of the SMB market. That left Microsoft free to pursue collaboration in enterprise accounts with SAP. Starting two years ago, the company started to shift that message, http://www.crn.com/it-channel/198000298  incrementally adding fuel to the fire, and most recently at its Worldwide Partner Conference to parse out where it will collaborate with and compete with SAP, as well as other big software players.

Currently, of all the Dynamics products, only CRM is included in volume enterprise Agreements (EAs). That could change, however.

Barbara Darrow, a Boston-area journalist, can be reached at badarrow@comcast.net.

1  Comment on this Post

 
There was an error processing your information. Please try again later.
Thanks. We'll let you know when a new response is added.
Send me notifications when other members comment.

REGISTER or login:

Forgot Password?
By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy
  • badarrow
    This is great news. And of course long overdue, especially as Microsoft Dynamics begins to gain popularity with the corporate (enterprise) sector. Personally I also like to see this service being made avaialble to the SMB sector, at terms which are more affordable to this sector. Cheers Satha Arumanayagam Chief Executive Officer SVA Global Pty Ltd m:+ 61 417 321 257 e: satha@svaglobal.com w: www.satha-svaglobal.com
    0 pointsBadges:
    report

Forgot Password

No problem! Submit your e-mail address below. We'll send you an e-mail containing your password.

Your password has been sent to: