Posted by: Brein Matturro
Data storage management, Reseller channel business development, Virtualization
This week two major distributors of storage products have made two separate announcements that deepen their ties and strengthen their storage strategies as they make available storage products to their resellers.
Avnet Technology Solutions, a division of Avnet Inc, has signed an agreement with VMware to offer US value added reseller partners VMware products for desktop and server virtualization. The agreement will make available to resellers VMware products based on server and platforms from HP, IBM, and Sun.
Avnet executives said they have invested in their reseller partners to help them deliver IT virtualization solutions to customers that have embarked on consolidation projects. Avnet officials also said their partners can tap into the company’s network of vertical markets where virtualization opportunities exist.
In a separate announcement Ingram Micro’s new Infrastructure Technology Solutions (ITS) division has expanded its relationship with EMC and will now offer its partners the EMC CLARiiON, EMC Celerra networked storage systems, and the EMC Centera content addressed storage system.
Ingram Micro already provides EMC’s RSA security solutions, EMC Insignia products for Small and Medium Businesses (SMB), and EMC’s Backup & Recovery Software Solutions.
As Ingram Micro’s ITS division seeks to push EMC products into the market, the company has said it will recruit net new EMC partners to help EMC products gain a greater traction in developing markets such as the blade server market.