Best Marketing Tips on the Web

Jun 16 2011   1:09PM GMT

New Tools to Manage Your Brand

EmNichs Emily Nichols Profile: EmNichs

Add a ‘Send to Kindle’ Button on Your Blog or Website
If you are a blog or a website owner and want you users to share your content with their friends and family. You want to have best user experience with a great readability. You users may be using iPad, iPhone, Android tablet or even an Amazon Kindle.  [Read full story at BuzzingUp]

 

Google Testing Cost-Per-Lead in AdWords
Google is testing search and display versions of a cost-per-lead ad format that would allow users to request an advertiser contact them. The company confirmed a display test after a political controversy arose surrounding the AdWords feature, and declined to comment on a search test.  [Read full story at Search Engine Land]

 

Free vs. Paid Content Marketing – How to Choose?
For many B2B marketers, that is the question. Content marketing has become a driving force in lead generation. But the question remains: What is the best practice for granting access to that content? For most, the obvious answer is “paid…”   [Read full story at Marketo]

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