Oh I See! Getting CIOs to view their jobs from a different angle:

business case for IT

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November 2, 2010  6:00 AM

Justifying IT investments, the bicycle stand syndrome



Posted by: Arun Gupta
budget discussions, business case for IT, CIO, IT budgets, learning from CXOs, marketing IT, ROI

A long time back during a budget meeting, one of my CEOs narrated a story (or maybe a fable) on Boardroom discussions on budgets. This story has stayed with me for a long time, and the memory was refreshed last week in a discussion with some industry leaders. Here’s the story: In the...

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