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	<title>Enterprise IT Watch Blog &#187; Education</title>
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		<title>Microsoft storms Google off the beaches of Normandy</title>
		<link>http://itknowledgeexchange.techtarget.com/IT-watch-blog/microsoft-storms-google-off-the-beaches-of-normandy/</link>
		<comments>http://itknowledgeexchange.techtarget.com/IT-watch-blog/microsoft-storms-google-off-the-beaches-of-normandy/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 13:20:39 +0000</pubDate>
		<dc:creator>MelanieYarbrough</dc:creator>
				<category><![CDATA[Cloud computing]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Windows 7 in 2010]]></category>

		<guid isPermaLink="false">http://itknowledgeexchange.techtarget.com/IT-watch-blog/?p=1421</guid>
		<description><![CDATA[About a month ago, Google began its migration away from Windows, offering in its stead the Mac OS X for Apple users and Linux for PC users. Now it seems Microsoft gets to bite its thumb right back, as France&#8217;s Skema Business School trades in Google Apps for Microsoft&#8217;s Live@edu service. The self-described &#8220;pioneer in [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://vmsistla.wordpress.com/2009/08/25/when-brands-interests-are-competing-against-their-customers-interest/"><img class="size-medium wp-image-1420 alignright" style="margin: 5px" src="http://cdn.ttgtmedia.com/ITKE/uploads/blogs.dir/141/files/2010/06/google-vs-microsoft.jpg" alt="" width="246" height="149" /></a>About a month ago, <a href="http://itknowledgeexchange.techtarget.com/IT-watch-blog/breaking-up-is-hard-to-do-unless-youre-google/" target="_blank">Google began its migration away from Windows</a>, offering in its stead the Mac OS X for Apple users and Linux for PC users. Now it seems Microsoft gets to bite its thumb right back, as France&#8217;s <a href="http://www.itnews.com/mail/19300/business-school-swaps-google-apps-microsoft-liveedu" target="_blank">Skema Business School trades in Google Apps for Microsoft&#8217;s Live@edu service</a>. The self-described &#8220;pioneer in the use of online collaboration tools,&#8221; Skema—a combination of the French business schools CERAM and ESC Lille—entered into a three-year partnership with Microsoft.</p>
<p><strong>How do the services compare on paper?</strong></p>
<p><!--[if gte mso 9]&gt;  Normal 0     false false false  EN-US X-NONE X-NONE              MicrosoftInternetExplorer4              &lt;![endif]--><!--[if gte mso 9]&gt;                                                                                                                                            &lt;![endif]--></p>
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<p class="MsoNormal" style="margin-bottom: 0.0001pt"><strong><span style="font-size: 12pt">Google   Apps for Education</span></strong></p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt"><strong><span style="font-size: 12pt">Microsoft’s   Live@edu</span></strong></p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">7.2GB Gmail service with Gchat IM in email browser</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">10GB hosted email service</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Google Calendar: Event and calendar sharing</p>
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<p class="MsoNormal" style="margin-bottom: 0.0001pt">Outlook Calendar sharing and event coordination</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Google Talk (IM, VOIP, &amp; file transfer)</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Windows Live Messenger: Allows image and document sharing as well as sending SMS messages from the interface.</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Google Sites: Shared websites that include videos, images, gadget and   documents.</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Windows Live Spaces: Share info via documents, blogs and   discussion groups.</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Google Documents: +Multiuser document editing, -Only create Google documents,   simple exporting/importing may lose data/formatting.</p>
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<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Windows Live Skydrive: 25GB web-based, password protected and shareable storage space.</p>
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<p>Google Video: Video sharing with capability for comments, tags and rating. 10GB per domain.</td>
<td style="padding: 0in 5.4pt;width: 239.4pt" width="319" valign="top">
<p class="MsoNormal" style="margin-bottom: 0.0001pt">Office Live Workspace: Collaboration document editing</p>
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<p class="MsoNormal" style="margin-bottom: 0.0001pt">Across-the-board compatibility.</p>
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<p class="MsoNormal" style="margin-bottom: 0.0001pt">Recent access through Moodle open source application and mobile syncing with Windows Live Mobile.</p>
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<p>Since neither service seems to offer anything significantly superior to its competitor, perhaps it comes down to familiarity. Microsoft invites schools to &#8220;build on what they already have,&#8221; banking on its trusted name in academia software to sway institutions to transition into the cloud with them. Live@edu offers compatibility with Microsoft&#8217;s desktop applications, an important note since not everything has moved to cloud just yet.</p>
<p>This is a major overhaul for the ESC Lille half of Skema; the former had been using Google Apps Education Edition since 2008, but what does it mean for Microsoft in this ongoing cloud war?</p>
<p>First of all, any positive press for Microsoft—whether it involves beating out Google or not—is huge these days. It seems the morale&#8217;s been down around Microsoft headquarters; so much so that PR king Frank Shaw sent out a pep talk email to the company, available at <a href="http://kara.allthingsd.com/20100625/microsoft-comms-head-smacks-back-by-the-numbers-plus-a-rocky-inspired-internal-email/" target="_blank">All Things Digital</a>, and posted a self-serving look at &#8220;<a href="http://blogs.technet.com/b/microsoft_blog/archive/2010/06/25/microsoft-by-the-numbers.aspx" target="_blank">Microsoft by the numbers</a>&#8221; at the company blog. What spurred this influx of confidence boosters? From Shaw&#8217;s fingertips:</p>
<blockquote><p>It has been a rough couple of weeks for us from a coverage standpoint. It seems like every time I turn on the computer, or talk to a reporter, or pick up a publication at home, or do a scan of my RSS feeds or Twitter client that I see more stories and opinions about the challenges we have, and how great some of our competitors are doing. iPad this, Droid that, sheesh.</p></blockquote>
<p>Predictably enough, they&#8217;ve gotten even more bad press about their moping; repostings of the email and blog post are accompanied by tongue-in-cheek references to Shaw&#8217;s kitschy reference to the <em>Rocky </em>theme song and running up hills. The Guardian&#8217;s Technology Blog reexamined Shaw&#8217;s &#8220;fist-pumping set of figures,&#8221; <a href="http://www.guardian.co.uk/technology/blog/2010/jun/28/microsoft-frank-shaw-numbers-analysed" target="_blank">putting in the analysis he so conveniently left out</a>.</p>
<p>Aside from the morale benefit of adding a notch to their &#8220;We&#8217;re Better Than Google&#8221; belt, this small-scale victory for Live@edu adds to the other recent victory Shaw references in his company-wide email: &#8220;[W]e just announced 700k deployment of live@edu, probably the largest cloud deployment in the world.&#8221; He&#8217;s referring to the <a href="http://redmondmag.com/articles/2010/06/04/kentucky-shifts-education-system-to-liveedu.aspx" target="_blank">June deal between Microsoft and the Kentucky Department of Education</a>, a move that the Commonwealth of Kentucky projects will save them up to $6.3 million dollars over a four year period. The speedy migration of the first 500,000 users took a mere weekend, sweetening the deal for the Kentucky school system. Kentucky&#8217;s commissioner of education, Terry Holliday, articulated the best part of the deal, &#8220;[W]e can close the technology gap between rich and poor districts and level the playing field for students regardless of where they live.&#8221;</p>
<p>If you look at it from Shaw&#8217;s PR-rich viewpoint, Microsoft&#8217;s ahead of the game, offering real solutions and features to those who otherwise wouldn&#8217;t be able to afford it. And no matter your opinion of Microsoft or Google, education is definitely coming out on top in this particular war.</p>
<p><em>Melanie Yarbrough is the assistant community editor at <a title="http://ITKnowledgeExchange." href="http://itknowledgeexchange.com/" target="_blank">ITKnowledgeExchange.com</a>. Follow her on <a href="http://twitter.com/myarbrough" target="_blank">Twitter </a>or send her an email at <a href="mailto:melanie@itknowledgeexchange.com" target="_blank">Melanie@ITKnowledgeExchange.com</a>.</em></p>
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