Enterprise IT Watch Blog

Feb 27 2012   8:25AM GMT

Google Creates Cloud Storage for users



Posted by: Michael Tidmarsh
Tags:
Cloud Storage
Google

Google is coming to the cloud storage community as the search giant prepares to launch its new service soon.

Google joins Dropbox and Apple as companies who have launched cloud storage.  The Wall Street Journal reports the storage will be called Drive and your data will be saved to their servers and can be accessed by any device with a WI-FI connection.

This storage device would allow users to fully incorporate their other services, Gmail and Google Docs,  and store documents, pictures, and other data on Google’s server.

According to a report from the Wall Street Journal, users would be able to store their files and share it with friends and co-workers.

“If a person wants to e-mail a video from a smartphone, for instance, he can upload it to the Web through the Drive mobile app and e-mail people a link to the video rather than a bulky file,” the Journal said.

With Google’s availability to data servers all across the world, Dropbox and Box could see a significant decrease from their users but Box’s CEO Aaron Levie praised Google’s new arrival.

“The long-awaited entry of Google Drive will create awareness and acceptance of consumer cloud storage solutions, just like Apple’s launch of iCloud put the spotlight on this space last year,” Levie said.

We can all understand Levie’s enthusiasm about the idea of cloud storage evolving but he must be aware his company is going up against Google, right?

While Dropbox offers members up to 2 GB free and $9.99 a month for 50 GB, Google could offer storage at a level their competitors won’t be able to match. Along with being able to save up to 1GB for free on Google Docs, they will offer free storage to businesses and consumers, only charging for large file sharing.

Unless competitors can evolve and maintain a storage device which is cost efficient and allows more GB, it looks like Google will reign supreme once again.

Michael Tidmarsh is the Assistant Community Editor for ITKnowledgeExchange.com. He can be reached at Mtidmarsh@techtarget.com.

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