Posted by: Courtney Kay
Content Creation, Content Marketing, Online IT Communities, Screencast, Social Media
“Brands are publishers.” “Content is King.” “Traditional marketing talks at people. Content marketing talks with them.” All very true statements from thought leaders; but, for a small business (or small marketing department in a big business), how do you produce enough content, and the kind of content that engages, with limited budget, limited resources and a to-do list a mile long?
Coming up on May 8th in San Francisco, I’ll be presenting a prescriptive, three step plan to building a strong content strategy, laying out clear content priorities, while maximizing your content marketing efforts and investments. Below is a quick sneak peak of the presentation. The event is complimentary to all technology marketers.
You can register for the TechTarget Online ROI Summit here: http://techtargetsummit.techtarget.com/sanfrancisco/ If you’re interested in the content, but San Francisco (or the timing) are inconvenient, just reach out to me directly (firstname.lastname@example.org) and we can schedule a time for an exclusive session for you and your marketing team members.